Turned into a follow-up, use this email to ask for connections to the right person at the company youre prospecting. "To touch base" with someone means "to contact someone" or "to renew communication" with that person for some official or formal reason. A greatsubject line should be short, descriptive, and to the point. Is there something wrong with "Let's Touch Base"? Reason to Reach out: The prospect posted something on Linked In. Check our schedule and sign up for our online events. Youve followed up several times with no success, 14. Read more ideas! But for every head-turner, ten cold email subject lines turn recipients away and send your email to the bin we call Trash. Our data scientists recently powered through subject line data from more than 100,000,000 emails sent by 7,839 companies to uncover patterns behind opens and replies. Try sending something that your prospect would like to read: a new blog post, a white paper, the results of your companys research, or something else similarly valuable. Bottom line: always have a reason for following up. Sometimes it makes sense to touch base with your previous clients to see how theyre getting on with their new supplier. So, when a sender sets the expectation that there are next steps, it makes the recipient more likely to follow through with these next steps. Are you over email? Here are a few critical parameters to consider while writing touch base emails: Short and Candid Subject Line: Sure, "Touching Base" has become one of the widely-used office jargon but using it as a subject line can be a bad idea. People often enjoy candid behavior as its outside the norm and can be refreshing. And if you have a suggestion for replacing lets touch base or other boring business phrases, let us know on Twitter! Created by Outlancers. Customize plans with accelerators, bonuses, and more, by adjusting 9 variables. So, next time youre crafting an email, take a few extra minutes to think about who youre writing to and what might interest them. Emails of this kind are far more likely to make an impact and elicit a favorable response compared to messages that are vague, rambling, or insufficiently personalized. Are you still interested in this project? You have surprisingly many other options with more interesting (and impactful) wording. 115+ Catchy Email Subject Lines Examples (Sales, Events) Share it with us below or on our social media channels! Just make it clear that youre still around, paying attention, and happy to help. email subject line mistakes - Net-Results A touching base email is an email sent by a supervisor to have a meeting. VoIP or Voice Over Internet Protocol (also called internet telephony) to give its full name, has been around for some time now. Tell them what you can do for them. A Positive Affirmation Touching base email subject can also be a simple positive affirmation. Heres another benchmark email analysis of 386M emails. 4) Be specific. A touching base email comes in handy for a variety of scenarios such as: You pitched a new product or service and are waiting for a reply Your client said let's follow up in a few months without giving a specific date You want to arrange a meeting with project stakeholders including the client Remind customers of the services you offer points! The touching base email. It's just screaming, "I want to take from you!". First, it ensures that your email will be opened and read. Do you ever feel like sending a thank you email is a superfluous task? Keep the subject line short, simple, and easy to remember so that it will get opened up by the person receiving it. Example: Hello [prospect]. Often, people forget that theres a person on the other side of the message. What are their interests? You can also use these pop-ups in combination with buttons that take you to another part of your site such as a chat room or even a survey., How to Write a Touching Base Email Subject. Keep the sender, the snippet, and the email content all the same and send anywhere from 100 to 1,000 emails. That could be the opening youve been anticipating. With a little effort, you can write an email subject thats sure to stand out among the rest. Example: Hello [contact name]. For example, your CRM can be set-up so that when an opportunity reaches a particular stage in the pipeline (like when a prospect downloads an ebook on your website), it creates a task for you to send them a follow-up email. Personalization is easy in Mailshake with. Which is why I pledge to stop contacting you if you arent interested. Instead, you can suggest a specific action that might get you a lot closer to hearing that all-important yes. The Ideal Touch-base email subject examples:If you want to remind yourself of the ideal, consider writing an email subject like this: "Looking forward to a fun night tomorrow." They determine if the email will be opened or not. You can then follow up with a calendar invite. Reality #10: Subject lines 5 words+ long are opened <50% of the time. For every email you slap this subject line onto, the chances of your email ever getting replied to drops to one in ten. Plus it has the added bonus of being short so it stands out in their inbox. Knowing that everyone is skimming and scanning leaves you no choice but to up your subject line writing game to stand out from the crowd. For example, instead of writing: "Hey, how are you?" Sharing a useful article, podcast, eBook, or industry report will help you build trust by showing that you care about their industry and their success. You dont want to put them off by insulting their efforts. Many emails say, Lets touch base in a few weeks or some other nebulous amount of time. Hey [First Name], I sent you an email about [proposal] last week. A bit of gratitude makes you more memorable. They want to know theyre making the right choice and to do that, they have to cross a certain threshold of information. It is designed to make sure that this person knows what the employee's needs are and how the work is progressing in order to be able to help them if needed. This email subject will be appreciated by those who have a good cooking streak in the mornings. Heres an example in action: Remember, the key to making your follow-up email subject lines irresistible is to speak directly to the prospects needs, pain points, and desires. 19. Its probably how you made contact in the first place, and if it worked once, itll likely work again. That's concerning to some people and if you have informal conversations with them about their work, consider that it may not be something they want to talk about with everyone else. Example: {!Action} {!Hard Success Metric} Like {!Customer}. Would be good to get your teams feedback before Fridays meeting. As someone who works in healthcare [or any other industry], I thought you might find this guide on how to run a remote-friendly healthcare practice illuminating. But a pro tip here is to ditch any unsubscribe links, whitelist requests, or housekeeping verbiage at the top of your email that might unintentionally show up in the snippet. can automate your processes, minimize your headaches and, most importantly, save you time. That way you come off less spammy. All they have to do is check their calendar and write a quick response. On top of that, it piques their interest by sharing that theres one more thing they left out. You can say you heard about it and ask if its worth going when you visit. Why it works: Fear of missing out, or FOMO, is a very real phenomenon one that Urban Dictionary defines as, A state of mental or emotional strain caused by the fear of missing out. When it comes to writing an email subject, its important to keep it short, sweet, and to the point. 23 Examples of Follow-Up Email Subject Lines | Indeed.com How have things gone since then? Theyll get in touch when theyre ready. {!1-word success metric}. Like this: SQL., How to {!action} {!outcome} Like this: How to Fasten Deal-Close. Similar to the powerful sales approach of assuming the sale, assuming the meeting can also catch the prospect off-guard. Adding a touch of urgency and specificity, 13. Email content: Short paragraph (include a link or attachment if possible) focused on ONE thing. 8 Subject Lines That Will Get That Networking Email Opened The Dos and Don'ts of High-Performing Email Subject Lines - HawkSoft Our best guess why: Emails with this subject line are typicallysent by strangers who assume that our time is worth theirs simply because they are interested, not because theyve shown usvalue or done anythingto find out who we are or what we need. Get straight to the point. couldnt resist sharing this article/video/etc. Make it easy for your prospect, and youll get much better responses. Use case 1: A trigger event occurred A trigger event is any action that suggests a lead is considering purchasing your product or service. Youve got to pique their interest with emotion-provoking language and personalization, and by sounding natural and human instead of salesy and robotic. One way to do that is to use engaging email subject lines. Here are 10 follow-up email templates to help boost your sales. Touch-base calls are the voice-based equivalents to touch-base emails. This email subject will be appreciated by those who want to know how many people they have sat with that day. Optimizing the snippet pairs well with keeping your subject line short, because if you make your subject line too long, it will overflow and completely replace your snippet. Dont forget we can also help you achieve [relevant goals] with our [relevant products or services]. Dont sound like a stalker. In this post, well look at 117 of them. In this post, well explore different alternative ways for you to successfully reach out to your prospects and customerswithout resorting to unimaginative touching base messages. You made a connection and want to stay on their radar, 4. However, when prospecting by email, the gatekeeper is often the prospect themselves. One of the best ways to stay top of mind with your prospectswithout coming across as intrusive or pushyis to send them a resource you think theyll find valuable. One type of subject line that can be particularly effective is the touching base subject line. The subject line of an email can make or break a relationship between the sender and receiver. Whether you want to be this direct is up to you. A subject line like this starts that conversation in a low-pressure way one that comes off casual, honest, and to the point. Here are Some suggestions for touch base email subject lines that will get your readers excited: For More: 111+ re engagement email subject lines to Generate Sales 2x. Getting tired of salespeople who dont give up?. Want to stand out from the dozens of competing emails? What is the recipient supposed to do next? Here's one option for requesting an update. Its actually one of the best email subject lines out there. Make sure that any commentary you offer is thoughtful. What are "touch base" emails and how to improve them You can take steps to protect your organization from economic issues. This is especially important if you are sending out emails to a lot of people. Its easy to dismiss someone asking for a potential meeting sometime soon, but when someone asks you for a meeting at a specific date and time, the typical response is to check your calendar. The best email subject lines are under 5 words. Didnt want to forget to follow up with you about, Wanted to make sure I hadnt lost your attention on, Just checking if youre still interested in, @[name] any chance we can touch base this week about [project/topic], Following up on our conversation about [project/topic]. Most experts think America's favorite pastime inspired the phrase. Its probably too pushy to try to snag a sale via email. A lot of the time people arent just looking for a vendor, but for a partner someone that can act as a trusted advisor and facilitate a mutually beneficial partnership. I hope this post helped you plan, write, and send better touch base emails! An email gives them time to consider your question, do any necessary info gathering, and then send an equally fast but measured response. That last bit is crucial because, during the decision-making process, your prospects are always hungry for more. If you want to grab someones attention, you need to stand out. Here are 23 subject line formulas you can use in your content promotion emails: 1. The subject line is the first place an email recipient looks out before deciding if to open the email or not. This is a lot like sending an ebook or white paperyoure providing value. Using a question in your subject line is also a great way to get people to open your email. You can also offer something other than your product or service. Data shows that it is finally time to retire this off-putting subject line phrase: trying to connect. Your prospect just sat through a call with you and will still be invested in the conversation. The benefits of using a Touching Base email subject line are twofold. 300+ Creative Email Subject Lines To Boost Open Rates [2023] - EngageBay It is better to send out 2 or 3 emails than it is to send out 50 emails that are all the same. You can follow up with a calendar invite or another suggestion. Youve probably seen Touching Base Email Subject Lines lists before. See how easy it is to build lasting relationships with Copper. One way to do so is to simply start a dialogue with them. This is a very simple yet effective touching base email subject because it is supportive but not too clingy. If your prospect blogs or is active on social media, you can tactfully respond to something they post. Keep track of opens, clicks, replies, and more using a tool like Mailshake. They determine if the email will be opened or not. Pleasure chatting with you, [prospect name], Why it works: It reminds them that you arent a complete stranger, while also showing sincerity. Related: Get sales follow-up email templates to use these subject lines with. For years, sending a touching base email has been part of proper sales etiquette. That way you can do one of two things. Automatically. This could be an article, a LinkedIn post, or even a Quora answer they recently wrote. Whats been your favorite idea from our list? Clearly, your company knows theyve got a keeper.Youd mentioned September is when you start reviewing budgets for next fiscal year. Reality #9: The phrase touching base falls flat half the time. And it should be specific enough to pique the readers interest. They can smell out automated emails thatrequire littleeffort and usecustom fields like {!First Name}. These scenarios are common, and unfortunately out of your control. The Touching Base email subject line is a great way to make sure your emails are opened and read. Oh, and the bonus of using RingCentrals app is that you can have all three of these communication channelsmessaging, video, and phonein one convenient app: When reaching out to a prospect, customer, or project partner, its essential to compose messages that draw the readers attention and compel them to respond. A new product launch or big acquisition deserves a bit of celebration. Keep all your relationships in one central place, Build and maintain personalized relationships at scale, See how your business is doing with custom reports, Manage your contacts, deals, emails and more in one place, Save time by connecting Copper to popular apps and tools, Move relationships forward while you're on the go. News, stories and latest thinking on sales, marketing and more. Why it works: It showcases that youre human and made a mistake. An omnipresent anxiety brought on by our cognitive ability to recognize potential opportunities.. It should give the reader an idea of what the email is about, without being too long or too vague. Hello from Touching base email subject Lines. Well re-consider in December when things are under review. December gets close, and you want to give them a friendly reminder. By Graham Collins January, 2023 6 mins. If thats something youd like to discuss, let me know and I can arrange a brief call.. Learn how to do sales prospecting more effectively in this free webinar. Touching base re: Gutter Cleaning Estimate; Another great tip for follow-up email subject lines is to incorporate something specific you discussed when you met (even if it's something off-topic or humorous). The 50 Best Email Subject Lines For Sales (+ 10 Tips For - Bluleadz 4. Even better, following through on an email subject line like this is very easy to do. You don't want something like "hey, just checking in, how are you?" "Hi [Name],") Specific discussion points and details from the interview or meeting. It doesnt have to be anything ground-breaking. Send me a personal video of you explaining your product and how it would benefit my business. The benefits of using a Touching Base email subject line are twofold. You didn't bother to make contact till now. Don't! And while theres no magic formula for creating irresistible headlines, there are some subject lines that tend to get more opens than others. Created by Idealwrite.com. You dont want to be too generic, but neither do you want to come across as overeager. Why it works: Some people like to be sold to in a specific way. Call to action: Give the reader a relevant next step. I hope you are doing well today!" Small business, SMB communication, SMB employee experience, SMB productivity. 2. An honest approach to starting a conversation, You made a connection and want to stay on their radar, They gave permission to circle back later, Adding a touch of urgency and specificity, Youve followed up several times with no success, When being nice and inquisitive got you nowhere, An honest approach to starting a conversation, 16 Follow-Up Email Subject Lines to Steal for Your Next Campaign. And guess what? Works on Outlook or Gmail (+ many more integrations), The Best Sales Cadence Based on 33 Million Emails, Email Subject Lines: 10 Data-Backed Ways to Boost Open Rates (+Examples), 20 Cold Email Subject Lines Proven to Get Over 85% Open Rates, Sales, deal management, and communication tips for your inbox. For example: "Thank you for being my best friend. Something youre not aware of or perhaps youre overlooking. What better way to demonstrate the value you can bring to prospects than to offer them personalized, actionable advice about how to achieve a goal or fix some problem in their business? 5) Avoid spammy words and phrases such as FREE, NOW and IMPORTANT. Reality #9: The phrase "touching base" falls flat half the time. Oops! EXAMPLESof touch base emails & templates. Keep the subject line short, simple, and easy to remember so that it will get opened up by the person receiving it. You can also experiment with adding the company name or mentioning a mutual connection or shared experience you found during your research. The lack of a call to action can stall the conversation rather than propel it forward the exact opposite of your intent. (no subject) sometimes this can actually work in your favor! . Otherwise, youll find yourself needing to touch base a third time. Grab the free report. Why it works: If someone gave you the go-ahead to contact them in the future, this subject line conveys that youve talked to them before, while still sounding conversational and friendly. 9 Terrible Sales Email Subject Lines You've Probably Used - HubSpot You can't expect everyone else to behave professionally towards you and you can't just be rude to them because they're not. The touch base email has a bad reputation. Ultimately, youve got to run your own tests, read up on the latest email findings, and check out the tests others are doing. what follows your cold emails or initial conversations. Browse our knowledge base to find answers. Learn how to provide better customer serviceand get more responses. But what if youre looking for something a little different? This should be a short email with something you think the prospect will find useful or interesting. Lets touch base is extremely unfunny. If you made it this far, I'm sure you're likely the type of person who's also curious about incorporating other channels into your follow-ups. Touching base emails are the best way to keep in touch with people in a professional setting. Example: Hello [customer]. We haven't spoken in a decade. To break through this noise, youve got to be different. Instead of waiting to send a touch base email you can find out their areas of interest and follow up with something to add value to their day. Getting someone to laugheven a littlewill boost your chances of success. Your email subject line can simply say "touching base" when sending any of these types of emails to your contacts: 1. What are they passionate about? Heres the data, broken down by open rates andreply rates, compared to the average: What to do before a meeting: As soon as your meeting is booked, schedule an email reminder to send at least two hours before your call or in-person meeting. Touch base emails are used in a variety of contexts: to arrange a meeting with a client, to ask a stakeholder what they think about a recent project development, or just to stay top of mind with prospects and customers. Give me some insight here. So how can you make sure that your subject line stands out? The other party may not be able to give an immediate answer, creating an awkward situation. Touch base emails are boring office jargon that dont stand out in a crowded inbox. Example: Hello [contact name]. One way to grab the attention of your recipient is to mention a recent piece of content theyve published. It just isnt sustainable. The snippet is that short length of text to the right of the subject line that appears in recipients inboxes and gives them a little preview of the email content. Reality #7: Thank you emails are 100% worth the send. That's amazing information. For example, lets say youre reaching out to a potential client who loves hiking. You can also add guests from outside your company for easier cross-functional collaboration on more complicated projects. It means to reach out and check in with someone following a meeting, interview, or another form of communication. What makes them so effective is that they provide an opportunity to make sure all of your colleagues know what's going on inside your company and that you're still actively doing things.We've already talked about how to write effective subject lines, but here's a step-by-step guide on how to make them great:Open with "Hey [Employee Name]" or "[Company Name]" (No last names).. Not only do they come off as wasteful and inconsiderate of the prospects time, they simply dont work. Almost any of the ideas in this list can be phrased as a question, and this is a great way to get a response from your prospect. You may decide to use a single technique or combine several approaches for a more dynamic, interesting message. The result is that they end up scanning subject lines and skimming the first sentence or two to assess worthiness, interest, and urgency. Most experts think Americas favorite pastime inspired the phrase. Spread the word and help us find great candidates, Can I borrow your brain for a quick sec?. What to do during a meeting: Take notes using one of these 4 meeting minutes templatesso you dont forget 75% of whats discussed. "Touching base" simply means getting in contact with someone. Keep it short and clear; Offer value; Create a sense of urgency, curiosity, or importance, but avoid clickbait; The trick here is to forward the link with a quick yet insightful comment. And it dropped reply rates in 2016 to below average: What to do: Dont reach out unless theres a new reason to. "Touching base" is a popular idiom primarily used in business circles. Here are brand new insights to help you send more compelling emails and increase email engagement. On average, the maximum subject line is about 60 characters long before it gets cut off by the email provider. Why it works: When one person sets an expectation, it drives another persons behavior to be in line with that expectation. Touching base is a popular idiom primarily used in business circles. So, if you're sending a subject line like "Adam's New Job" or "New Project Update," it's likely that a lot of people will open it and not get their emails read to them. Learn how recession proofing helps your small business during difficult times. If you can, try to come up with a headline that will make the reader curious about the emails contents. Sound familiar? The Touching Base email subject line is a great way to make sure your emails are opened and read. Heres something rather simple: Now your prospect or customer knows what you want to talk about. Many of our other clients in a similar role to yours swear by it.. Then, send a separate batch with another subject line. Industry experts predict a market valuation of over $93.2 billion by 2024. 3 steps to crafting a compelling touch base email. Regarding [topic], what is top of mind for you right now?, One of the best ways to write a strong follow-up email is to make it relevant to the person you are emailing. 2023 RingCentral, Inc. All rights reserved. This email subject will make people feel good about themselves, which is just what they need after a long day. With a CRM, you can create system-generated tasks that are automatically scheduled based on triggers you set. Its best to pair this subject line with some sort of provocative statement, useful content, or other resource the recipient might find valuable. The other person should also be interested in helping them and should answer any questions they may have.

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